Marketing description

The incredibly thin and light MacBook Air is more powerful than ever. It features a brilliant Retina display, Touch ID, a processor with advanced performance, fast graphics, and high storage capacity. The sleek wedge-shaped design is created from recycled aluminum. And with all-day battery life, Mac is your perfectly portable, do-it-all notebook.

Key selling points

• One immersive experience
• Easy to bring along
• Refined scissor mechanism delivers a responsive, comfortable, and quiet typing experience
• Touch ID
• Sound that speaks volumes
• Thunderbolt 3 ports
• Made with recycled aluminum

Product features

• One immersive experience
  With an incredible resolution, text is sharp and clear. And True Tone technology automatically adjusts the white point of the display to match the color temperature of your environment - making web pages and email look as natural as the printed page. With millions of colors, everything you see is rich and vibrant. The display glass goes right to the edge of the enclosure, so you can focus on what's on your screen.
• Easy to bring along
  MacBook Air packs heavy-duty performance into a lightweight design. It will help you power through everything from browsing the web to playing games to editing video.
• Feel the magic
  The refined scissor mechanism delivers a responsive, comfortable, and quiet typing experience. The inverted-T arrow keys help you fly through lines of code, spreadsheets, or game environments. And the backlit keys with ambient light sensor help you type in low-light settings.
• Touch ID
  The advanced security and convenience of Touch ID are built right into MacBook Air. Simply place your finger on the Touch ID sensor and your Mac unlocks. Use your fingerprint to immediately access locked documents, notes, and system settings, without entering yet another password.
• Sound that speaks volumes
  MacBook Air sounds better than ever. Stereo speakers deliver more bass. And wider stereo sound creates immersive audio when you're listening to music or watching a movie. The FaceTime camera lets one - or many - of your friends and family members see you in high definition.
• Thunderbolt 3 ports
  Thunderbolt 3 combines ultra-high bandwidth with the ultra-versatility of the USB-C to create one revved up universal port - and MacBook Air has two of them.
• Made with recycled aluminum
  MacBook Air is made with an aluminum alloy created by Apple that delivers the same strength, durability, and flawless finish - without mining more aluminum from the earth.