Marketing description

With the Lightning to USB Camera Adapter, it's easy to download photos and videos from your digital camera to your iPad with Retina display or iPad mini, so you can view them on the gorgeous iPad display and share them with family and friends.
After you connect the Lightning to USB Camera Adapter, your iPad automatically opens the photos app, which lets you choose which photos and videos to import, then organizes them into albums. When you sync iPad to your PC or Mac, the photos and videos on your iPad are added to your computer's photo library.
The Lightning to USB Camera Adapter supports standard photo formats, including JPEG and RAW, along with SD and HD video formats, including H.264 and MPEG-4.