Marketing description

This Philips Brilliance 43" 4K display delivers expansive and crisp visuals. It offers productivity enhancing features like MultiView and multiple connections for performance and convenience.

Key selling points

• Expansive 43-inch class brilliant display
• UltraClear 4K UHD (3840x2160) resolution for precision
• IPS LED wide view technology for image and color accuracy
• MultiView 4K for four systems on one screen
• SmartUniformity for consistent images
• SmartImage presets for easy optimized image settings
• Less eye fatigue with Flicker-Free technology
• HDMI ensures universal digital connectivity
• DisplayPort connection for maximum visuals
• VESA mount allows for the perfect setup

Product features

• UltraClear 4K UHD resolution
  These Philips displays utilize high-performance panels to deliver UltraClear 4K UHD (3840 x 2160) resolution images. Whether you are demanding professional requiring extremely detailed images for CAD solutions, using 3D graphics applications or a financial wizard working on huge spreadsheets, Philips displays will make your images and graphics come alive.
• IPS technology
  IPS displays use an advanced technology which gives you extra wide viewing angles of 178/178 degrees, making it possible to view the display from almost any angle. Unlike standard TN panels, the IPS display gives you remarkably crisp images with vivid colors, making it ideal not only for photos, movies and web browsing, but also for professional applications which demand color accuracy and consistent brightness at all times.
• MultiView technology for 4K
  Philips MultiView feature on this expansive 4K UHD display enables you to have up to four systems each shown in Full HD on one screen. You can use the Picture-by-Picture (PbP) for monitoring four systems on one screen for control rooms or security. Or for multiple devices like two notebooks side-by-side simultaneously, making collaboration more productive. Or Picture-in-Picture mode (PiP) watching a live football feed from your set-top box, while working on your PC.
• SmartUniformity
  Fluctuations in brightness and color on LCD screens are a common phenomenon. Philips SmartUniformity mode delivers accurate images in terms of brightness; which is crucial for photography, design, and printing. With a color metric to assess color accuracy, this mode is calibrated to meet average luminance uniformity is greater than 95%. Selecting this mode will produce uniform and accurate images.
• SmartImage
  SmartImage is an exclusive leading edge Philips technology that analyzes the content displayed on your screen and gives you optimized display performance. This user friendly interface allows you to select various modes like Office, Photo, Movie, Game, Economy etc., to fit the application in use. Based on the selection, SmartImage dynamically optimizes the contrast, color saturation and sharpness of images and videos for ultimate display performance. The Economy mode option offers you major power savings. All in real time with the press of a single button!
• Flicker-free technology
  Due to the way brightness is controlled on LED-backlit screens, some users experience flicker on their screen which causes eye fatigue. Philips Flicker-free technology applies a new solution to regulate brightness and reduce flicker for more comfortable viewing.