Marketing description

In independent testing, Epson ink cartridges produce superior image quality, longer print life, greater reliability and unbeatable value versus third party ink cartridges. But don't take Epson's word for it. Industry experts and independent research prove not only that "you get what you pay for, " but with genuine Epson ink cartridges, you get substantially more.
Permanence, or how long a displayed print will last before noticeable fading, is where third party ink cartridges really pale in comparison to Epson ink cartridges.

Key selling points

• Its value is apparent each time you print
• For prints as vivid as your memories
• For brilliant prints that last and last

Product features

• Its value is apparent each time you print
  In independent testing, Epson ink cartridges produce superior image quality, longer print life, greater reliability and unbeatable value versus third party ink cartridges. But don't take Epson's word for it. Industry experts and independent research prove not only that "you get what you pay for", but with genuine Epson ink cartridges, you get substantially more.
• For prints as vivid as your memories
  Epson ink cartridges are engineered to deliver stable, long-lasting, photographic quality.
• For brilliant prints that last and last
  Permanence, or how long a displayed print will last before noticeable fading, is where third party ink cartridges really pale in comparison to Epson ink cartridges.